Student Athlete Program

This program is available for the 2017-2018 school year. To take advantage of pilot year pricing, please contact us at or 231-938-4140.

Working closely with coaches and athletic directors, we developed the Student Athlete Program over several years. This will be the perfect complement to the “classroom” curriculum (Character Development & Leadership), that is currently used in 2,000+ high schools across this country. The goal of the Student Athlete Program is to develop the character and leadership of high school student-athletes in an athletic environment. This is a program that high school athletic directors purchase for use by all students participating in athletics.

Program Highlights
  • We have enough material to cover 3 athletic seasons a year for 4 years without redundancy.
  • Athletes receive an online lesson via an interactive app on their devices (ipad, phone, computer) 7 days a week.
  • Athlete responses go directly to their coach, allowing coach to monitor each athlete’s progress.
  • Coaches follow up with athletes as they see fit, fully understanding that some will talk about this daily, some weekly and some just during training camp.
  • Coaches receive team building leadership exercises to strengthen team unity, drive and cohesion.
Program Content Delivered Each Week of the Season
  • Monday Life Lesson – Powerful  2-minute video-based life lessons delivered by coaches and athletes.
  • Tuesday Sports Blog – Dr. Hoedel authors a sports-based blog about current events related to character and leadership.
  • Wednesday Role Model – Students read about a group of diversified sports-oriented role models that exemplify the traits covered in the program.
  • Thursday Dilemma – Students respond to sports-oriented ethical dilemmas to teach decision-making skills and ethics.
  • Friday Pep Talk  – Passionate speeches from coaches via YouTube are viewed to get athletes ready for the big game.
  • Saturday Movie Clip  –  Segments from character-based popular sports movies are viewed and discussed.
  • Sunday Goals – Student-athletes complete short tasks to improve their individual and team performance.


Student Athlete Program Character Traits


Season 1Season 2Season 3
CommitmentPositive AttitudeCoachability
Accountability TrustCaring
HumilityGood JudgmentComposure


View Sample Week Via Our App

Below I have provided instructions on how to access the online Student Athlete Program sample course (contains one full unit and the coach’s box that contains multiple leadership/team building exercises).

  1. From your phone or tablet search the app store and install the Moodle Mobile app
  2. Once it has been installed, open the app and enter the following URL and connect.
  3. Log in with the following credentials:   Username: cd&L    Password: Leadership!1 (case sensitive)  You are now logged in as an athlete and will see the program from that perspective.
  1. Select my courses and then choose student athlete approach sample
  2. Please select the following sample unit: Season 1: Week 1(Positive Attitude).
  3. You can now view all 7 exercises. At the end of each exercise, answer the follow up question. Your responses can be immediately seen by your coach.
Click Here to view our program brochure. 
Click Here to view the order form.