Every Monday Coach Carter, an assistant football coach at Athens High School takes five minutes of practice time to teach his football players valuable life lessons. Among many lessons, he teaches his athletes how to change a tire, magnetize a screw driver, general plumbing pointers, changing oil in a car… Each week he does a little demonstration. Each week he passes on a little information that his father probably passed along to him many moons ago.
So far, this week’s video has been viewed 3.75 million times.
Joe’s Perspective – this coach is a role model: Coach Carter understands that there is more to life than football. He knows that 1-2% of his athletes will go on to receive a scholarship to play college ball and probably only one player throughout his entire coaching career will ever play professionally. So, I’m sure, he feels the need to teach these students something they will actually need to know as adults. He probably also realizes that many of their parents aren’t teaching these life lessons. For that, I say, thank you Coach Carter.
Joe’s Perspective – teaching character and leadership is even more important: I have dedicated my life to teaching valuable life lessons to high school students, in the classroom and in athletics. The Student Athlete Program https://www.characterandleadership.com/student-athlete-program/ is dedicated to teaching character, leadership and sportsmanship to high school athletes. Every day we provide 2-5 minutes worth of valuable content, delivered via our app. In fact, every Monday we provide what we call a “Monday Life Lesson”. This is a 2-minute video provided by a coach or an athlete who gives his/her most valuable lesson. For example, https://vimeo.com/229467561. Instead of hearing from one Coach Carter, they get to hear from 36 different coaches over the course of three seasons. Each day of the week is something different and interesting. The intent, of course, is to make all athletes better people, better teammates and better leaders – on an off the field.
Joe’s Perspective – Why aren’t more coaches doing this: The latest video by Coach Carter received 3.7 million views. Almost all of the comments are positive. “This is what America needs right now. Thank you Coach Carter,” “Looks more important than tackling and blocking.” So, my question is why don’t more coaches teach these types of lessons? You don’t have to use our Student Athlete Program, but coaches should spend part of their time on life lessons, leadership development and skills that will help students 1) off the field and 2) down the road.
Your Turn: What do have to say about this story and my perspective?